Fundamentals of Digital Marketing
Digital Marketing is a term defined to achieve your business objectives and goals using the online channels that include but are not limited to search engines, social media platforms, content creation & advertising in order to educate, engage & market your product or service to potential buyers.
In this book you'll learn about:
1) What is Digital Marketing?
2) Search Engine Optimization (SEO)
3) Optimizing your website
4) Keyboard Research
5) Meta Descriptions
6) Website Analytics
7) Content Writing
8) Increasing your Traffic
9) Presenting your expertise
10) Building your brand
11) Guest Blogging
12) What mistakes you should avoid
13) Social Media
14) FAQs (Frequently Asked Questions)
How often should you be blogging?
How regularly do you need to post on social media?
Should you use hashtags?
This book outlines the fundamentals of digital marketing in a technical manner. It covers digital marketing basics as well as strategic strategy and development. This primarily provides theoretical and practical insights into this rapidly increasing marketing field, as well as information on the key areas where Digital Marketing excels such as Search Engine Optimization (SEO), Optimizing your website, Keyboard Research, Content Writing, Increasing your Traffic, Guest Blogging and so on.